FERRERE represents advertising agencies and media planners in their everyday issues as well as in their most critical times and toughest challenges. This includes mergers and acquisitions, celebrity contracts, shareholder agreements, competition disputes, sales of establishments, intellectual property rights, public tenders, contracts with international clients, media relations, new products, technology integration, and opening of new frontiers.

The firm’s specialists in advertising are accustomed to the changes and specifics of the business that have led to more segmented and regulated markets. Intellectual Property specialists are frequently brought into this team’s work in handling conflicts regarding originality of advertising pieces.


“...Clients highly recommend this outfit because “” it is always available, adheres to deadlines and treats us very well – these are all the valuable assets that we look for in a firm...”

Chambers Latin America Uruguay

“ …an impressive regional presence, a strong network of business contacts and excellent cross-border capabilities. “ ”The lawyers deliver great advice when you´re facing difficult situations and are always ready to get to the bottom of problems and fight for the best results...”

Chambers Latin America Uruguay

"...Its strengths lie in its fast response times, exceptional courtroom performance and thorough understanding of clients needs.”” The team is specially praised for its great skill in arbitration matters...”

Chambers Latin America Uruguay

“...This team has a well-regarded banking team and is praised for its capital markets expertise...”

Chambers Latin America Uruguay

“...This team has a good reputation for its preventative advice on labour issues. It is up-to-date and extremely knowledgeable on the different local regulations, while its useful network of offices in the country means it is 'well prepared and able to react quickly when facing different scenarios, especially in a time of crisis.'...”

Chambers Latin America Uruguay

“...This firm's ‘highly client-focused approach’ and ‘brilliant response time’ ensure it an impressive place in the market...”

Chambers Latin America Uruguay

“...Aggressive market leader with regional presence...”

Latin Lawyer

“...Comfortably Uruguay´s largest law firm...”

Latin Lawyer

“full of capable professionals (...) ready to work extremely hard to maintain the firm’s number-one reputation”

Chambers Global

"...dynamic and aggressive market leader..."

Latin Lawyer




Agustín Mayer West

Agustín Mayer West >>

Alejandro Alterwain

Alejandro Alterwain >>


© 2017, Ferrere Attorneys